Google is a verb now. When we think of searching for information on the Web we "Google it." When we want to be nosey and learn about someone or something new we "Google" them.
Google is deeply rooted in our random and serious quests for information. It's even a part of popular culture (Teyana Taylor's 2008 song "Google Me (Baby)."
The company has remained relevant because they've been open to growth and change (Google mail, maps, docs, books, health and so on).
Google has made itself essential to us.
Others have achieved success and rested.
Google continued to be innovative and bested all of them. Are they are monopoly? Maybe.
But they worked to stay relevant and that is key to survival in a short attention span, Twitter-like atmosphere.
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I agree with you.. Google is constantly working to create new services and serve the consumer and their customers better. I think they'll be around for a while.
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